10 of the Best Tools to Monitor Your Online Reputation and Why Monitor

10 of the Best Tools to Monitor Your Online Reputation and Why MonitorOnline reputation management is vital for your digital strategy in order to keep a positive brand identity for consumers.  You can try to search for your brand on search engines manually, but you probably won’t find much information.

The ability to monitor what people say about you has many benefits.

  • You can leave a timely response to comments about you, which will improve your services.
  • This will also help you keep a good reputation.

Here are ten tools that can help you track your online reputation management.

Google Alerts

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Social Media Outreach for B2B – Great for Branding, Not So Good for Revenue

Social Media Outreach for B2B - Great for Branding, Not So Good for RevenueSocial media is seen as a marketing tool that is extremely beneficial for B2C companies, but one that B2Bs struggle with.   It’s not true that B2B companies cannot enjoy success from social media, but the benefits they can reap from it are a bit different.   For B2B companies, social media is great for branding, but not that effective at bringing in immediate revenue.

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5 ways to Look at and Learn from Your Competitors.

5 ways to Look at and Learn from Your Competitors.jpg

Running and growing a business is a pretty tough task. It relies heavily on one’s ability to influence and control the market, especially in the online world. The best way to do this is to step up your game and be flexible and resourceful. Especially when it comes to marketing and advertising. You want to be able to understand your audience and know how to provide them with the right content that will get them to convert.

One of the best ways to do this is

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Organic Search Are You Getting Yours?

Digital Strategy

When was the last time you checked your website’s visits stats? How many of them came as a result of an organic search on Google?

You can use that information to determine how useful your current SEO digital strategy is for you. But don’t jump to conclusions, because organic search has undergone plenty of changes lately, and you may need to adjust.

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