Warning: mysqli_real_connect(): Headers and client library minor version mismatch. Headers:100337 Library:30120 in /home/w1v5mii/public_html/wp-includes/class-wpdb.php on line 1775 Website ranking – Robert Dunford Digital Marketing Services
Meta tags are HTML elements that describe the content of your page to search engines and contribute to your website ranking.
The Meta tags are displayed solely in the page’s code, and anybody can inspect them with access to the source code. Meta tags are important for all search engines since they exist in the HTML code of a website page and tell the search engine what the page is about.
Basically, they are the search engine’s initial impression and point of contact.
A website can be very important in today’s business landscape, where many aspects of the sales cycle are online and digital. In many ways, it can even help determine the success of your business.
However, having a website is not enough. It should have a good design, is easy to navigate, and should load on people devices quickly. These criteria should be present for your website to have a good website ranking.
My clients and prospects often ask, “When should I update or redo my website? Well, the answer is a bit complicated because to redo or not is determined based on a variety of elements. Some of these elements can be measured and others that often are no more than just a feeling or preference. The short answer, call me to discuss. The slightly longer answer… you need to start by asking yourself a few basic questions.
Short answer…absolutely!! (you may skip to the end and contact me for some help) or
Longer answer…Trucking companies can and do grow their businesses with digital marketing. An SEO strategy is just as important as any other kind of business strategy, if not more so today. In other words, SEO, also called search engine optimization, is the process you follow if you want more leads from your website.
SEO is a process in which you outline and implement steps that serve to improve the ranking of your website on search engines. It is one of the most important aspects of any marketing plan for any business, including trucking.
When you’re ready to start your website optimization journey, the first thing you need to do is to get a comprehensive SEO audit. It includes analyzing your site’s performance and how it compares to competitors on search engines. It guarantees you that your website is up-to-date, which will also improve your website ranking. You get actionable insights that will help you reach your internet marketing goals.
By now you may know that Google has been shifting its algorithm in favor of mobile-friendly sites, and mobile-first indexing is a step in that initiative.
Up until now, businesses often created two versions of the company site — one for viewing on a desktop and one for viewing on mobile devices. When Google used to index and rank sites, it would use the site’s desktop version to get the information it needed for website ranking. Now the shift to indexing mobile versions first is on.
Diving into digital marketing without knowing how Google ranking works is a recipe for disaster (and a big waste of your time). Google regularly rolls out small updates to its algorithm, while we see significant updates every few months. The algorithm constantly evolves to provide users the best experience, and it uses more than 200 factors (such as backlinks, page load times, mobile-friendliness) to rank pages and websites.
Any SEO expert or content marketer will inevitably hear the question, “How long will it take for my website/webpage to reach the top of Google’s rankings?” Many of us have gotten used to getting what we pay for instantly, or at least in a couple of days. Services and goods are praised and valued for their speed and efficiency. It should come as no surprise that
The internet has completely changed the landscape of marketing. Information on anything you need is just a Google search away! With so much information readily available and sitting in our pockets, you can be sure that there is a lot of traffic generated. Online traffic is essentially the lifeblood of digital marketing. In order to get organic traffic on the internet,